Nailing down the right logo is an important step for small business owners in the entrepreneurial journey. Usually, you might go through a lot of hassle and feel a lot of stress to design the perfect logo, but with the professionals of standard logo design services, you can help dissolve your stress and come to know about various kinds of the logos. Read on to know more.
Wordmark Logo
Wordmark is the most well-known and classic design of a logo. It is also sometimes known as logotype. The text-only strategy connects to the title of the organisation. It is more common for businesses with abbreviated names to choose a wordmark logo form. If a business name possesses two words, professionals stack them to save space. Without custom logo design, typography turns out to be the centrepiece. Moreover, the stylized business name turns out to be a visible landmark concerning the brand.
Monogram Logo
You will love exploring a monogram logo if your company name is not short. Monogram, also referred to as letter mark contains one to four letters, mostly a company’s first letter or initials. Rather than using a traditional symbol, a monogram is used to turn an organisation’s identity into an eye-catching visual. Certainly, the initials turn out to be the new kid on the block. In this case, you can consider putting the entire name of the company below the logo to generate recognition. This is one of the common tactics for brands starting out. Furthermore, professionals of standard logo design services can do the task for you.
Combination Logo
A combination logo is a combination of a wordmark with a symbol. The symbol is also known as logomark. This is one of the most common types of logo designs usually adopted due to its flexibility. Furthermore, the symbol can be used on its own. For instance, you can use the symbol as favicons or social media profile photos. Moreover, it can also be used in places where the wordmark or letter mark is demanded. When using a combination mark, the symbol can be inside, below or on top on within the text itself. Also, it can sometimes represent a word or letter in the name of the organisation.
Emblem Logo
Emblem logo is one of the oldest forms of custom logo design. The components of an emblem logo incorporate a vintage-style text positioned on the insides of a container. You can think of crests, seals or badges. These logos are treated as a cohesive image other than typography. They can communicate finesse or prestige that are generally associated with brands with a long history. However, this kind of logo is also versatile for online usage. As emblem logos are usually detailed, they are commonly used on social media and business cards due to their intricate design.
Your company logo is likely to live both physically and digitally. It can be scaled to varied dimensions, uploaded as a profile picture, printed on paper - the list goes on. This is why it is necessary for companies to create designs without and with a monogram to have both ready all the time. Go through the other types of a logo to know their usage.
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