Hiring a logo designing team may seem unnecessary, especially if it is a startup. However, it is a worthy and long-term investment. In case your logo looks dull, your company’s reputation goes down. An engaging logo will entice your customers and they will start having faith in you. On a bigger scale, branding also includes how advertising and marketing elements are designed, how they are implemented, and where they are showcased. While we are at the topic of branding vs logo design, you must know about the advantages of branding at first. More: https://www.brochureguru.com/blog/branding-vs-logo-design-important-business/